I have to confess that I ended up in comms by choice, and in consumer, and especially music tech, by accident. I would love to say I had my career path planned but I would be lying.

One of the benefits of running www.fiveinaboat.com is that, in some respects, I get to pick and choose my clients. Obviously it is not as simple as saying no to business, as I have mouths to feed and I want my company to grow and prosper…

Over the years, I’ve been fortunate to work both with and for a number of companies, all of which have adopted different growth strategies and have celebrated successes and experienced failures.